Elliot Howells, EDUCAUSE Review
More data is generated now than at any other point in history. According to one estimate, in 2020 every person in the world created 1.7MB of data every second.Footnote1 In addition, in early 2019 an astounding 90 percent of the world’s data had been created in just the previous two years.Footnote2 With all of this data available today, higher education institutions are facing an inflection point. A 2018 study noted that only 31 percent of institutions systematically collect, integrate, and use data from their student information systems.Footnote4 This can be for various reasons, such as siloed data systems, data that is too difficult for stakeholders to access, or a lack of a data-driven culture across the institution. Yet no matter the challenge, higher education institutions have an opportunity to start looking to other industries to learn how to better support and serve their student population through the intelligent use of data.
https://er.educause.edu/articles/2021/4/using-data-to-better-support-students
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