By Sri Ravipati, Campus Technology
It has only been a few months since Pokémon Go was introduced in the United States, but the augmented reality (AR) mobile game has seen unparalleled success, with more than 500 million downloads on iOS and Android devices. Those who have played Pokémon Go may say it has opened the door for mass adoption of AR, but a recent survey found the opposite: More than half of Americans are unfamiliar with AR technology. ReportLinker Insight, a company that publishes surveys about innovative technology and trends, recently conducted an online survey of 501 individuals on the impact Pokémon Go has on AR adoption. Among the findings: 58 percent of Americans are unfamiliar with AR.
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