Online Learning Update

January 26, 2011

The Impact of Design and Aesthetics on Usability, Credibility, and Learning in an Online Environment

Filed under: Online Learning News — Ray Schroeder @ 12:05 am

by Alicia David & Peyton Glore, OJDLA

This article surveys research in the areas of aesthetics and design, usability, visual aesthetics in education, and recent statistics related to online education. The focus of the article is on defining the role of visual content and aesthetics in the user interface and exploring what importance aesthetics and visual content have to education. Research has demonstrated that aesthetics plays an important role in shaping user responses to products and websites. Users also draw on aesthetic factors to judge usability and credibility. In the technology setting of online classes, it is therefore important for educational institutions and faculty to consider the educational function of visual content and the aesthetic judgments that are being made by students. Including visual content and applying aesthetic standards during online course development can ultimately improve not only the visual appearance of course content but can also improve how students react to and interact with those courses.

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