Online Learning Update

September 7, 2010

Princeton Review Bets On Online Learning

Filed under: Online Learning News — Ray Schroeder @ 12:01 am

By Brandon Butler, Worcester Business Journal

Since its founding in the early 1980s, the Princeton Review Co. of Framingham has been best known for helping students prepare for standardized tests like the SATs. But with a string of annual losses in its recent history, the company has made a handful of major moves, including jumping into a whole new industry in hopes of righting the ship. The company has dropped unprofitable portions of its business, has nearly doubled its size by buying up an online degree company named Penn Foster Education Group, and has inked a partnership with the AFL-CIO that could yield millions of new customers. “It’s not an exaggeration to say that buying Penn Foster and developing the relationship with the National Labor College has completely changed the focus of the company moving forward in the coming years,” said James Maher, who tracks publicly-traded education companies for the San Francisco investment firm ThinkEquity. “It’s not the same Review anymore.”

http://www.wbjournal.com/news47169.html

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