By D. D. GUTTENPLAN, NY Times
Coursera’s new president, Rick Levin, says “I think the principal investors in Coursera understand that this is a long term play. We’re fortunate to have patient investors; and as Andrew said, we’re quite adequately capitalized. I think we can become financially viable certainly within that five-year framework.” Q. You’re an economist. How do you get from here to there? A. Right now courses are free and we’re charging for certification. We think that as the idea of using Coursera courses for professional advancement grows, the numbers seeking certificates will grow. And the price we charge probably can grow, too. A move from $50 or $60 for Signature Track to $100 is certainly imaginable. At $100 a pop, if you had two or three, or five million people. …
http://www.nytimes.com/2014/04/14/education/out-in-front-and-optimistic-about-online-education.html
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