By Jessica Leber, Technology Review
When Intel lifted the veil from its stealthy media division in February, many outsiders scratched their heads. Why was the chip manufacturer, which has tried and failed to sell consumer products before, trying to launch a TV service, one of the trickiest consumer markets of all? Computer companies including Apple (see “Apple’s Next Innovation”), Google (see “When Will the Rest of Us Get Google Fiber?”), and Microsoft have wrestled for years with how to become Internet TV providers. They see a massive “pay TV” market ripe for Silicon Valley-style disruption. Today’s TV interfaces are exceedingly complicated, and content packages are bloated with channels that most subscribers don’t watch. Furthermore, there are new business opportunities in the progressively more social and mobile nature of TV-watching that tech companies are well-positioned to exploit.
http://www.technologyreview.com/news/513601/intels-dubious-plan-to-take-over-tv/
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