Techno-News Blog

April 20, 2013

How Wireless Carriers Are Monetizing Your Movements

Filed under: Uncategorized — admin @ 12:19 am

by Jessica Leber, Technology Review

Wireless operators have access to an unprecedented volume of information about users’ real-world activities, but for years these massive data troves were put to little use other than for internal planning and marketing. This data is under lock and key no more. Under pressure to seek new revenue streams (see “AT&T Looks to Outside Developers for Innovation”), a growing number of mobile carriers are now carefully mining, packaging, and repurposing their subscriber data to create powerful statistics about how people are moving about in the real world.

http://www.technologyreview.com/news/513016/how-wireless-carriers-are-monetizing-your-movements/

Share on Facebook

No Comments

No comments yet.

RSS feed for comments on this post. TrackBack URL

Sorry, the comment form is closed at this time.

Powered by WordPress