Techno-News Blog

November 25, 2012

Tablet Makers Pursue Public Schools

Filed under: Uncategorized — admin @ 12:25 am

By Rachel Metz, Technology Review

The excitement among tablet makers is almost as great. Research firm IDC says global shipments of tablets will reach 177 million this year, and 11 million of them were purchased by businesses or government agencies rather than consumers. Of those, IDC analyst Tom Mainelli says, the “vast majority” were sold to schools. Mainelli thinks that within a few years all U.S. students will have some access to a tablet at school. With 55 million students in the country’s elementary and secondary schools, according to the National Center for Education Statistics, that’s a lot of potential sales. And it’s not just a one-time product push: beyond selling tablets to schools and districts, tablet makers see a chance to set up future sales by establishing brand loyalty with young users. “All these guys see huge opportunities here,” Mainelli says.

http://www.technologyreview.com/news/506321/tablet-makers-pursue-public-schools/

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