by DREW OLANOFF, the Next Web
With over 900M users, there’s no shock that brands and marketers have turned their attention to setting up shop on Facebook. With the ability to interact with, target and market to people who are in a place prepared to be social, it’s an absolute no-brainer. However, I’ve noticed the trend of TV commercials mentioning “Follow us on Facebook” or “Visit us on Facebook” way more than mentioning a website. Remember when you couldn’t escape a 30-second commercial that ended with “Check out our website at www.”? Moving this focus to Facebook makes sense, but also leaves me with the question of “what will be next”?
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