Techno-News Blog

March 26, 2011

Many teenagers are clueless about QR Codes. Can they ever really take off?

Filed under: Uncategorized — admin @ 12:16 am

by Martin Bryant, the Next Web

There’s been a noticeable increase in the use of QR codes in marketing of late in the west, long after they became a common sight in Japan. However there’s still quite a way to go, it seems, before these little square blocks of data become truly accepted. A survey of 1000 British teenagers has found that 72% of 11-18 year olds don’t have the software to read QR codes or aren’t aware their phone can read them. Additionally, only 43% believed QR codes could be read by a phone, 8% of girls thought they were a magic-eye picture(!) and only 33% knew what they were called.

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