Educational Technology

July 19, 2013

A new Blackboard? 4 ways the ed tech giant’s new CEO hopes to win back market share

Filed under: Educational Technology — admin @ 12:35 am

by Ki Mae Heussner, GigaOM

With mounting competition in education technology, this week industry giant Blackboard laid out its plans for staying ahead. As the giant among learning management systems (LMS) for higher education, Blackboard is an easy target. And as its market share has dropped and newer, more innovative companies have entered the field over the past few years, Blackboard bashing has become a regular industry pastime. But the company’s critics might have less to knock if the company’s new CEO succeeds in putting Blackboard on a new path. With mounting competition from LMS providers like Instructure, Moodle and Desire2Learn, as well as MOOC platforms and other ed tech startups bringing new learning software to education, Blackboard is under more pressure than ever before. But here are four ways Bhatt seems to believe he can move the company ahead.

Share on Facebook

No Comments

No comments yet.

RSS feed for comments on this post.

Sorry, the comment form is closed at this time.

Powered by WordPress