by Pat Donachie, Education Dive
Colleges and universities should reframe the goals of their technology transfer offices away from a focus on revenue generation to how technology and innovation in the school can contribute to the health and prosperity of the surrounding community, region and economy, according to a new report from the Association of Public and Land Grant Universities. “I think a lot of universities have realized that a transaction basis for technology transfer is not going to create an environment they need to be successful in an innovation-based economy,” Jim Woodell, an APLU Vice President for Economic Development and Community Engagement, said. “Success needs to not be measured by revenue, but by other signs of contributions universities make to technology.”
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