By Aaron Rutkoff, New York Times
With no small amount of fanfare, the Bloomberg administration outlined its plans to further entwine core city services with social media earlier this week. In the near future, thanks to new partnerships with some of the leading digital players, New Yorkers will be able to lodge service requests with 311 using Facebook and receive alerts from the city’s Twitter feed as text messages on their cellphones. The ethos underlying the city’s 61-page report, “Road Map for the Digital City,” is one of openness and connection for the digital age. Rachel Sterne, the report’s author and the city’s first chief digital officer, states that technology can and should be used to break down barriers between city government and the public it serves. But one domain of municipal life appears to be little altered by city’s Twitter-happy vision of the future: public schools.
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