Educational Technology

July 30, 2011

The B-School Case Study Gets a Digital Makeover with the iPad

Filed under: Educational Technology — admin @ 12:40 am

by Eric Zlomec, Business Week

New York University management professor Glenn Okun throws a 500-page, spiral-bound book of Xeroxed course materials onto his desk. The thick tome contains nearly 20 business case studies and represents just half the reading his students will plow through this fall—fairly typical of MBA courses. “Leafing through one of these is like leafing through the equivalent of the Manhattan Yellow Pages,” he says. Next, Okun unsheathes the alternative: an iPad (AAPL) edition of the same course materials—a feature NYU introduced last year. In each digital case study, students can highlight material in fluorescent colors and take notes. A tap on the screen allows them to skip to an exhibit at the end of a document, and then follow the menu back to where they left off reading—with no virtual or actual page-leafing required. All the features work offline. “Now,” Okun asks, “which would you prefer?”

Share on Facebook

No Comments »

No comments yet.

RSS feed for comments on this post. TrackBack URL

Leave a comment

ERROR: si-captcha.php plugin says GD image support not detected in PHP!

Contact your web host and ask them why GD image support is not enabled for PHP.

ERROR: si-captcha.php plugin says imagepng function not detected in PHP!

Contact your web host and ask them why imagepng function is not enabled for PHP.

Powered by WordPress