Techno-News Blog

December 22, 2012

In a Strange Reversal of Fortunes, Microsoft Woos Apple Developers

Filed under: Uncategorized — admin @ 12:20 am

By Rachel Metz, Technology Review

On a rainy day last week, the scene at Microsoft’s campus in Mountain View, California, looked rather incongruous: several dozen developers sat in an auditorium, many of them taking notes on Apple laptops, while another programmer, also using a Mac, stood behind a podium flanked with Microsoft’s blocky logo. This wasn’t a secret meeting of Microsoft rebels; it was Microsoft’s attempt to lure developers who have been building apps for Apple’s incredibly popular iOS platform, which runs on the iPad and iPhone, over to its Windows 8 and Windows Phone platforms.

http://www.technologyreview.com/news/508581/in-a-strange-reversal-of-fortunes-microsoft-woos-apple-developers/

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