Meme-ifying Online Learning Advocacy

by Steve Kolowich, Inside Higher Ed

Now four lecturers at the University of Edinburgh are trying a different advocacy tack — one more suited to the viral culture of the modern Web. The Edinburgh lecturers, who teach in an e-learning master’s degree program at the university, have written a “Manifesto for Teaching Online” that looks less like a traditional academic paper than an exceptionally wordy bumper sticker. It contains provocative assertions — “Distance is a positive principle, not a deficit,” “The best online courses are born digital,” “Place is differently, not less, important online” — set against a black backdrop and punctuated by colorful asterisks.

http://www.insidehighered.com/news/2012/02/24/online-education-advocates-look-make-their-message-viral/

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