by Neal Schaffer, B2C
With almost every business looking to embrace social, there should clearly be demand for education on it. Certainly there are enough case studies on social media, that can fill college textbooks with examples of best practices and spark discussion, internal project creation, and debate. And now we have academic books slowly being published on the subject, like the one recently published by my friend Beverly Macy “The Power of Real-Time Social Media Marketing,” that are beginning to put social in both an academic and corporate perspective. Where can professionals go, then, to take online courses in social media? Unfortunately, further research on the subject proved that there are very few options out there for professionals who want a degree or certification in social media marketing through online courses.
Share on Facebook