by Ava Seave, Forbes
“The number of English learners is going to go from 1 billion now to 2 billion in 2020,” says Bernhard Niesner, CEO & Co-founder of busu.com, the online language learning platform. “There is no doubt that digital language learning will happen to a large extent on mobile devices, especially given the fact that in emerging markets, many countries are pure mobile markets. People don’t have a desktop. Their first device is a mobile phone.” Very few people learn a language just to read a book. And therefore we believe the social part is absolutely crucial for the overall motivation and engagement of the product.”
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