by Seb Murray, Business Because
The business education market has had to adapt to meet the needs of today’s business world, according to Federico Frattini, director of the Flex EMBA program at MIP Politecnico di Milano, the Italian business school. “These factors together conspire to make it extremely difficult to attend face-to-face MBAs and executive MBAs,” he says. An obvious alternative is the EMBA, designed for more senior workers and spread out over a longer period. But these programs are also risky. “In the case of our EMBA participants, leaving their job carries a risk, given their seniority and what they have accomplished in their careers,” says Paula Robles associate director of marketing at INSEAD. The rise of flexible and distance learning, where students use online platforms to study from the comfort of their work desks or even at home on the sofa, means there is now a wealth of choice available.
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