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Online Learning News and Research
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Friday, July 16, 2004
Online University Consortium Research Indicates Corporate Preference for Traditional University Programs and Graduates Continues to Climb
Traditional universities remain top choice for corporations over for-profit providers of online education and degree programs, and candidates with credentials from traditional universities are more likely to be hired and promoted than those from for-profit schools. These results were gleaned from data compiled over twelve months by the Online University Consortium, and further support recent findings from other industry experts. Data was gathered through surveys of corporate decision-makers attending major trade events including Society for Human Resource Management and American Society for Training & Development. When compared to the previous year's findings, the following trends were noted: -- The number of companies preferring traditional universities is up 15% with 65% of respondents selecting traditional schools compared to 50% in 2003. -- The number of companies choosing for-profit businesses has declined with 14.3% now indicating they would select a for-profit compared to 22% in 2003.
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