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Online Learning News and Research
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Friday, February 28, 2003
Terms of Engagement: Keeping Learners Online - Jim Elsenheimer, Learning Circuits
Keeping learners engaged is critical to the success of any training program. Five key elements can determine how well a Web-based training program engages learners: entertainment, interaction, control, usability, and customization. The current popularity of e-learning and blended learning solutions has created a kind of "If you build it, they will come" optimism. Many companies rush to put training on the Internet without proper attention to the special requirements of the medium. The challenges of the Web dictate the caveat, "They may come, but they won't necessarily stay."
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