Online Learning Update Ray Schroeder, editor, OTEL - University of Illinois at Springfield

Bobby Approved (v 3.2)
Tuesday, February 05, 2002

http://www.elearnmag.org/index.cfm

Usability-Tested E-learning? Not Until the Market Requires It
Ann Quigley, Special to eLearn Magazine

When DigitalThink’s design team was developing training software for Circuit City, they did something unusual. Team members donned the polo shirts of Circuit City sales associates and spent a couple of days working the sales floor, selling Palm Pilots, cameras, and stereos. Then they repaired to their lab to begin designing 200 one-hour training courses for sales associates. Rolling user-centered design techniques like task analysis into e-learning software development is pretty uncommon on both the corporate training and higher education fronts. “A lot of people think they can’t afford usability,” says Michael Korkuska, managing director of design strategy at DigitalThink, an e-learning software development firm. DigitalThink does usability testing for every type of product offering, rather than on a more expensive project-by-project basis. “It’s not clear the market cares about quality so much as price and speed improvements,” says Korkuska. “Until the market demands it, and is willing to pay, it won’t get it.” The idea of e-learning usability is still so new it’s barely on the market’s radar screen....

 



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