By: B.L. Ochman, Ad Age
I was an early proponent of QR Codes, but now I have to admit that they are history. Invisible ink and augmented-reality apps are replacing the clunky codes. The new technology is superior in that you don’t have to take a picture of the code, which then records your contact information and sends you to a website, video or document, or sends you a text message giving a web address. With the new apps, you just run your smartphone over the content and get the enhanced features immediately. Here’s a sampling of the new technologies that will surely supplant QR Codes, permanently.
http://adage.com/article/digitalnext/qr-codes-dead-toppled-easy-apps/240548/
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