Educational Technology

December 3, 2016

How to grow your online brand and generate offline results for success in campus branding

Filed under: Educational Technology — admin @ 12:30 am

BY KRYSTAL PUTMAN-GARCIA, eCampus News

If you walk on any campus today, you’d be hard-pressed to find a student that didn’t have a laptop or smart phone. In fact, 96 percent of young adults ages 18-29 use the internet – and those with a college education are more likely to use the internet than those who do not, according to a Pew Research Study. Your college can benefit from strengthening its online brand by reaching prospective students, current college attendees and alumni. The stronger the online brand, the more likely students and visitors will engage with a school. Fortunately, there are some simple ways colleges can grow their online brands that ultimately lead to offline results.

http://www.ecampusnews.com/campus-administration/technology-campus-branding/

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