Educational Technology Ray Schroeder, editor, OTEL - University of Illinois at Springfield

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Bobby Approved (v 3.2)
Friday, April 04, 2003
Wooing "screenagers": Microsoft bets cliques will click with teens - eSchool News staff and wire service reports

Parents and educators, take note: Software giant Microsoft Corp. thinks it just might understand today’s teenagers—or at least how they behave online. The Redmond, Wash.-based company is betting its new software, called threedegrees, will define hipness in greasing teen social connections—and help it capture a budding generation from competitors led by America Online. Aimed at the 13-24 age group, the software, now in beta-testing, is like high-octane instant-messaging.

 


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