Techno-News Blog

August 14, 2010

Electronics Designers Struggle With Form, Function and Obsolescence

Filed under: Uncategorized — admin @ 12:15 am

By NICK BILTON, New York Times

It’s a question for the entire electronics industry: Have designers of electronics elevated form above function? Most mobile phones, laptops, tablets and the like are just not designed to be dropped or handled too aggressively. Max Burton, executive creative director for Frog Design, said in a phone interview that Apple and other electronics companies offer a product that makes sense for consumers to slip in their pockets, looks beautiful and isn’t too cumbersome. Mr. Burton said he’s worked on product designs for the military where his team was asked to make something “shatterproof, waterproof and bombproof and the products just kept growing so much that it wouldn’t be acceptable to a consumer audience.” That doesn’t fly with consumers.

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