by Katie Fehrenbacher, GIGAOM
If you’re an avid Kickstarter backer, or even have seen Kickstarter’s latest 2012 stats, then you’re well-versed in the power of crowd-funding. Kickstarter recently said that 10 percent of the films at Sundance are Kickstarter-funded, and in 2012 over 2 million people pledged close to $320 million to successfully fund over 18,000 Kickstarter projects on the site. Can clean power projects — like solar panel rooftop installations and even wind farms — tap into this crowd-funding trend using a twist that actually makes money for its backers? The folks at startup Solar Mosaic hope so, and their very early success is a good indication that it can.
http://gigaom.com/2013/01/11/why-crowd-funding-could-disrupt-how-solar-power-is-created/
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