Techno-News Blog

November 25, 2012

Pearson, The Education Giant, Adapts

Filed under: Uncategorized — admin @ 12:20 am

by Jessica Leber, Technology Review

Pearson should be among the walking dead of global media conglomerates, fatally wounded by the shift to digital media. Pearson is the world’s largest book publisher and dominates the market for textbooks, which are facing a competitive attack from inexpensive or even free course material online. Pearson pulled this off with a decade-long string of acquisitions that helped it shift its emphasis from selling books to selling education services.

http://www.technologyreview.com/news/506361/the-education-giant-adapts/

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