Techno-News Blog Ray Schroeder, editor, OTEL - University of Illinois at Springfield

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Bobby Approved (v 3.2)
Monday, October 29, 2001

http://www.infoworld.com/articles/hn/xml/01/10/26/011026hndell.xml

Dell Sidesteps Made-To-Order Strategy with $599 PC
By Reuters

NEW YORK (REUTERS) - No. 1 personal computer maker Dell Computer Corp , which made its name by selling made-to-order computers directly to customers, on Friday took a small step away from that strategy by selling a ready-made PC with a much lighter price tag. The introduction of the $599 computer, priced $100 below any of Dell's other offerings, comes as PC makers slash prices to gain incremental business amid sluggish demand....

 


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